Typology Quiz

Providing a way for the public to relate with Pew Research Center findings is often a priority. For our political typology research, we accomplish this with a quiz.

From an earlier version of this quiz, we discovered that college professors often had their students take the quiz to understand the subject more.

To serve this audience better, we built a group option – aggregating results to help students understand the political spectrum around them. One group was created for the Florida Reddit community (right). In addition to their classification, a group can compare their responses to individual questions.

We used the same platform to build a library user typology quiz, but as you can imagine the political quiz was more popular with our users.